Above is my entry for a logo design competition, organised by CapitaMall for their new shopping mall 'JCube'. It boasts an architectural concept of water & ice.
Following the concept of an ice-cube tray, the letter 'J' and number '3' is integrated. The dark blue cubes; representing water, forms the letter 'J'. Number '3' forms with the additional light blue cubes; representing ice.
The number '3' also represents the mathematical term 'cubic'.
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